Xinet

XYZ Graphics    

XYZ Graphics Provides More to their Clients
with WebNative Suite


San Francisco-based XYZ Graphics is a creative support studio specializing in image creation and post-production. The company offers creative services such as photography, CGI and retouching. With offices in San Francisco, Los Angeles, and Boulder, Colorado, XYZ Graphics’ roster of clients includes leading advertising agencies and brands such as Draftfcb, Saatchi & Saatchi, Deutsch, Cisco, Mitsubishi, and Williams Sonoma among others. Due to their large client base, XYZ Graphics uses Xinet® WebNative® Suite to handle hundreds of transactions a day—more than fifty individuals access WebNative Suite daily to manage, approve and download digital files.

 

Jim Sutherlin, IT director at XYZ Graphics, finds that WebNative Suite offers powerful tools that provide their clients better access and easier utilization of files. With Asset Browser, browsing and placing assets directly into an Adobe InDesign file without leaving the layout application comes standard. Another tool, Custom Image Order is especially useful with larger files and enables clients to download a file from the server and easily modify it whether by cropping, resizing, or converting the file from TIFF to JPEG. What XYZ finds to be their biggest time saver so far, however, is Uploader.

“Uploader is used more than anything else. In the past FTP was the way our clients would upload their files, and it was a pain. Creating an Uploader or multiple Uploaders for our clients and their partners is easy and people love it because they can upload their deliverables directly to the server from anywhere and at anytime,” said Sutherlin.

In addition, once the file is delivered, the account’s customer service representative receives an automatic email notification. Once edits are completed per the customer, the file can be made available on the server for immediate and secure client review. With WebNative Suite’s Triggers and Actions tool, clients can also be sent an email with a direct link to the file.

"WebNative Suite has been a great selling point with many of our clients—by offering digital asset management as a service it lets them give us more retouching work, which we really excel at." Jim Sutherlin, IT Director

Client review can occur on the road or at home at their convenience. The process requires less back-and-forth while both XYZ Graphics and the client gain efficiency.

“WebNative Suite has been a great selling point with many of our clients—by offering digital asset management as a service it lets them give us more retouching work, which we really excel at. It has improved the way we connect with a lot of our clients and helped us further our relationship with them,” said Sutherlin.